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JCPenney Catalog  Department Store Revives "Big Book"  Good …
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1 hours ago WebJan 20, 2015 · Since the 1960s, JCPenney put out three "Big Books" every year, some measuring a whopping 1,000 pages. But the retailer stopped sending them in 2009 in an …

Occupation: Managing Editor, Newsroom
Estimated Reading Time: 1 min

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After 36 Years, J.C. Penney Ends ‘Big Book’ Catalogue  WWD
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2 hours ago WebNovember 19, 2009, 12:01am. J.C. Penney is bidding farewell to its biannual “big book” catalogue. Instead, the retailer said it will throw greater weight behind “customized, more …

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J.C. Penney's 'Big Book' is back  Retail Dive
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7 hours ago WebJan 20, 2015 · Dive Brief: Five years after announcing the end of its once-famous “big bookcatalog, J.C. Penney is bringing it back. The first 120-page catalog will arrive to …

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Turning a page, J.C. Penney to revive its catalog  CBS News
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8 hours ago WebJan 20, 2015 · For J.C. Penney, the return of its catalog comes after the retailer discontinued its "Big Book" in 2010. The retailer told The Wall Street Journal that the …

Occupation: Associate Managing Editor
Estimated Reading Time: 3 mins

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J.C. Penney Resurrects the Catalog, But Don't Expect the 'Big Book
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7 hours ago WebJan 20, 2015 · While the catalog is a new page in J.C. Penny's marketing history, the publication is not a reboot of the brand's famous "big book" catalog. The last big book

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J.C. Penney brings back catalog strategy to drive online sales
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6 hours ago WebJanuary 21, 2015. Tom Ryan. Five years after discontinuing its “Big Bookcatalog, J.C. Penney plans to return to a modified print catalog strategy, finding through analysis that …

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JCPenney reviving their old catalog hoping to boost home goods …
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4 hours ago WebJan 15, 2015 · The initial catalog was released in 1963 and JCPenney released three “Big Books” annually, some coming in at over 1,000 pages. After Sears stopped releasing …

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J.C. Penney Brings Back Its Print Catalog, After A 5Year Hiatus
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3 hours ago WebJan 21, 2015 · J Pat Carter/AP. After more than five years away, and at a significantly smaller weight, J.C. Penney Co.'s print catalog is back. The company discontinued its …

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J.C. Penney is resurrecting its ‘Big Book’ print catalog
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5 hours ago WebJanuary 20, 2015, 8:55 AM PST. Department-store operator J.C. Penney (JCP) is bringing back a print catalog five years after ditching it to focus on the web, the Wall Street …

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JC Penney to revive its catalogs  fashionunited.com
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4 hours ago WebJan 21, 2015 · JC Penney will start sending a new 120-page catalog book, which will feature items from its department store, to select customers in March, the report said. …

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J.C. Penney Big Book was very big deal  augustachronicle.com
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8 hours ago WebSep 10, 2016 · Total annual catalog salespeaked at$5 billion. The big books had200,000 items in them, including electronics and appliances, camping equipment, paint, toys, …

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J.C. Penney discontinues "big book" catalogs  Reuters
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6 hours ago WebNov 18, 2009 · U.S. department store operator J.C. Penney Co Inc <JCP.N> said on Wednesday it will stop publishing its twice-yearly "big book" catalogs as consumers …

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JCPenney is spending $1 billion on store and online upgrades in …
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8 hours ago WebAug 31, 2023 · 4 of 7 . A customer receives a hair coloring at a JCPenney store beauty salon in Frisco, Texas, Wednesday, Aug. 30, 2023. JCPenney is reinvesting more than …

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JC Penney To Revive Catalogs: WSJ  rttnews.com
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9 hours ago WebJan 20, 2015 · J.C. Penney Co. Inc. (JCP) is reportedly bringing back its print catalog five years after the department store operator dumped it to focus more on online sales. …

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How Can You Get a JCPenney Catalog Mailed to You?
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800-322-11897 hours ago WebDec 11, 2023 · To receive a mailed J.C. Penny catalog, customers should contact the company’s customer service department at 800-322-1189 and ask to be added to its …

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J.C. Penney Has Big Hopes for the Revival of Its Big Book  AOL
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6 hours ago WebFeb 12, 2015 · Formerly known as "The Big In a move that seems to run counter to the digital age we live in, J.C. Penney (JCP) is bringing back its paper catalog next month. …

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